Mash SF DVD with 120 Page Book - Cycling DVD
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DVD details
DVD: Region Code 1Product features:
- 120 Page Book with photos and interviews
DVD Reviews of Mash SF DVD with 120 Page Book - Cycling DVD
DVD Review: Shot Like a Doc, Plays Like A Skate Video
Summary: 4 Stars
The Mash DVD is a great example of how to promote an active counter culture in cycling. It plays out the same way skate videos like "Yeah, Right!" play, with amazing looking footage, well framed shots, snappy editing all blended into an artful end package that makes half your brain want to keep on watching, and the other half want to get on your bike and go bombing down the nearest steep hill at top speed. Top marks for being a solid representation of bike culture in the 21st century.
A Few things that get me thinking though are a matter of production. The truth of the matter is though enough time was put into this it seems, that with just a little more emphasis on interviews and b-roll of the sort, it could be edited to make a solid documentary about the history of the SF bike scene and what it means for the development as a city as a whole. In other words it could be made accessible to people who don't know anything about cycling. The end result as is, can be interpreted as just a video showing off the skills of one particular team, and if that sort of thing doesn't interest you than it just isn't going to get you to sit down for an hour and watch.
That one complaint however is overshadowed by the fact that the packaging is effing sweet. 120 pages of gorgeous photos and written interviews from the riders in the video.
All in all this is a really good example of an alternative sport type video, with enough artistic flair that it would entice someone with just enough of an attention span to watch an hours worth of high speed bicycling footage set to a relatively awesome soundtrack.
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Description of Mash SF DVD with 120 Page Book - Cycling DVD
Mash Transit Productions presents MASH SF, a film by Michael Martin and Gabe Morford. Mash is a testament to the efficacy of the frame, wheels, cockpit, and drive-train that carry us through SF's labyrinth of lanes, alleys, and everything in between. This video recognizes those who have inspired us with their unique presence in the streets, who have created an accelerated style of riding bikes built for the track but tailored for daily abuse. The synthesis of this video sprang from a desire to show the world how these locals take ownership of San Francisco's dense landscape and display an incredible amount of focus, fluidity, and grace in the process.Bestsellers in DVD
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